Wundermax
PRODUCT PHOTOGRAPHY / VIDEO, EBC, CONTENT CREATION, PRINT, PA
Wundermax is an e-commerce company selling various products on amazon.com. I was a graphic designer, video editor and digital marketing artist at this company. During my stay I have contributed in several fields and outcomes. At the end of my working period, the brand itself was sold significant amount of money.
Padfolios
In Wundermax we have been working closely with two main products. Padfolios and Doorstoppers. Padfolios manufactured from vegan leather needed attention on details in photographs, because leather is very sensitive texture, which needed a lot of retouching and final touches.
Product pictures
Taking product photos in our studio. Retouching them, editing and crafting tailor made product picture.
EBC
Enhanced Brand Content is an amazon feature which allows brands show more details about their product to their customers by creating extended description of the product. It offers pretty wide options for visual representation.
I have made an research based on reviews, key word - research and aesthetical research to create the most suitable, visual pleasing EBC for this product. Point out all the information customers have been looking for, answering their questions before they could ask them.
Packaging design
Redesign of packaging design for padfolios was teamwork, where more people collaborated. However later, I was in charge of the translation of whole content into 3 new languages, when some additional changes were implemented for the packaging design again.
Doorstoppers
Second key porduct were doorstoppers made out of rubber.
EBC
As mentioned above, this part of amazon+ content offer otpion to showcase more details about your product. I did pretty much the same as for padfolios, similar research and based on the results I have chosen the main things to showcase. Using minimalstic and clean design to be as simple as possible yet delivering the desired information.
Product pictures
Infographics / Illustration
This element was implemented in storefront on brand amazon page, where after hovering mouse over each of the doorstoppers the matching colour product listing appeared to the customer and it was possible directly visit the product page and buy the prodduct.
